What grabbed my attention was the tie-dyed looking package. I was out of gum, so it was the perfect chance to try a new flavor. So, I took a chance on this "mystery" flavor because of the pretty package. (I'm sure there is a spiritual lesson in there somewhere) Anyway, this is now officially my favorite gum. Do you remember Fruit Strip gum with the zebra on the package? My Grandma used to have it at her house all the time when I was a kid. It tastes a lot like that, except the flavor lasts much longer. Yum.